Navigating Online Business Frontiers: Unraveling Consumer Protection Patterns and CSR Strategies in a Digital Era
Menelusuri Wilayah Bisnis Online: Mengurai Pola Perlindungan Konsumen dan Strategi CSR di Era Digital
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(1) * Jaylu Kosasih
Universitas Muhammadiyah Sidoarjo
Indonesia
(2) Emy Rosnawati Universitas Muhammadiyah Sidoarjo
Indonesia
(3) Irta Fiddinia Universitas Muhammadiyah Sidoarjo
Indonesia
(*) Corresponding Author
Abstract
In this comprehensive bibliometric analysis, conducted through VOSviewer, we explore the intricate landscape of consumer protection in online businesses with a focus on Corporate Social Responsibility (CSR) strategies. Examining 205 journal articles and conference proceedings from 2017 onwards, our study unveils a significant surge in research activities in the realm of online business law. Adam Lindgreen emerges as a prominent contributor, with the University of Nottingham leading in scholarly output. The analysis centers on 383 online business cases, predominantly concerning divorce-related matters, emphasizing the pressing need for legal frameworks in digital commerce. Our findings not only provide a nuanced understanding of evolving consumer protection challenges but also underscore the pivotal role of CSR strategies. This research serves as a crucial foundation for future policy-making, offering essential insights for global scholars and practitioners alike.
Highlights :
- Significant Research Surge: This study uncovers a notable increase in research activities, emphasizing the growing importance of consumer protection and legal frameworks in the digital business landscape.
- Prominence of CSR Strategies: The analysis highlights the pivotal role of Corporate Social Responsibility (CSR) strategies, underscoring their relevance in addressing evolving challenges and ensuring ethical practices in online businesses.
- Policy Implications: Serving as a foundational resource, this research provides essential insights for policymakers, scholars, and practitioners, guiding future strategies and policies in the realm of online consumer protection and business ethics.
Keywords: Consumer Protection, Online Business Law, Corporate Social Responsibility (CSR), Digital Commerce, Legal Frameworks
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Copyright (c) 2023 jaylu kosasih, Emy Rosnawati
This work is licensed under a Creative Commons Attribution 4.0 International License.
